Ricardo Zonia

Why you should hire me?

I have extensive experience in managing and optimizing Amazon PPC campaigns, which I am well-equipped to meet the challenges of this position. Keyword research, bid management, ad targeting, and performance analysis are all areas where I specialize, and I'm confident using Amazon Advertising Console and other PPC tools to do it.

I aim to deliver exceptional results for Amazon sellers by developing and optimizing effective PPC campaigns that drive sales, increase brand awareness, and boost consumer engagement.

To leverage my expertise in Amazon PPC advertising and analytical skills to drive business growth and profitability for Amazon sellers, while increasing return on ad spend (ROAS) and providing a great customer experience.

Crossfit trainer

Address: Philippines, Cebu City
Online Job Profile: bit.ly/oljrecord
Email : ricardo.zonia@gmail.com
Upwork: bit.ly/uprecardp
Skype: @recardo.zonia

Professional Goals

Master the latest Amazon PPC features and trends

To be successful as a paid search advertising (PPC) expert on Amazon, it is essential to keep up with the latest developments, trends, and best practices in Amazon advertising.

Optimize campaigns for maximum ROI

An Amazon PPC expert's primary duty is to oversee advertising campaigns and guarantee a high return on investment (ROI) .

Expand my knowledge of Amazon's advertising ecosystem

Amazon's advertising options include display ads, video spots, and Sponsored Brands efforts in addition to pay-per-click.

Develop my analytical and reporting skills

In order to succeed in the role of PPC specialist, I need to demonstrate proficiency with data and the ability to communicate your results to key decision-makers.

Build relationships with clients and stakeholders

The key to being a successful Amazon PPC specialist is building strong connection with clients and other stakeholders.

Facts About Me

Educational Level

Business Administration in Marketing Management

Job Type

Freelancer, Fulltime, Part-time, Business Partnership

Position

Amazon PPC Campaign Manager, Amazon PPC Specialist, Product Research and Listing

Desired Salary

10$ - $8
$2,000 - $1,400

Industry

Amazon E-commerce US and UK

Hobbies

Cooking and Travel

Responsibilities

Developing and implementing PPC advertising strategies

I am responsible for creating and managing profitable pay-per-click (PPC) advertising programs; finding the right audience, keywords, ad language, and spending limits are all part of this process.

Conducting keyword research

I research to discover which keywords will bring in the most targeted traffic for each promotion, then keep optimizing that list as I get more data.

Optimizing campaigns for performance

I pay close attention to how campaigns are doing and change bids, ad copy, and other parts as needed to get the best performance and return on investment (ROI).

Analyzing data and generating reports

To assess the campaign's efficacy and find ways to enhance it, I conduct frequent data analyses and write detailed reports.

Staying up-to-date on Amazon advertising trends and best practices

As a PPC advertiser, I am responsible for keeping up with industry developments and Amazon's ever-shifting advertising regulations and algorithms.

Collaborating with other teams

To ensure that campaigns align with the company's goals as a whole, I collaborate closely with groups such as product marketing.

Providing excellent customer service

I am quick to answer questions, friendly and responsive to customers, and able to handle and fix any problems.

My primary responsibility as an Amazon PPC specialist is to develop and execute effective PPC advertising campaigns that drive traffic and sales to Amazon listings while maximizing ROI.

KEY SKILLS

Proficient in managing and improving Amazon PPC campaigns, including those for sponsored products, brands, and display advertisements.

Skilled in using Amazon's Advertising Console and Seller Central, as well as other PPC tools, to conduct keyword research, manage bids, target ads, and analyze results.

Competence in examining campaign metrics, and data to identify problem areas and formulate actionable strategies to increase sales, reduce ACoS, and optimize profits.

Ability to effectively communicate and collaborate with members of different departments, including marketing, sales, and product teams, to align PPC campaigns with corporate objectives.

Knowledge of Amazon marketplace trends, customer behavior, and how competitors do business, and to stay ahead of the curve and drive innovation in PPC strategies.

EXPERTISE

Managing and optimizing Amazon PPC campaign

Sponsored products, sponsored brands, and sponsored display ads

Proficient in using Amazon Advertising Console

Seller Central, and third-party PPC tools to conduct keyword research, bid management, ad targeting, and performance analysis

Ability to analyze campaign data and metrics

Identify areas for improvement and develop actionable strategies to increase sales, reduce ACoS, and maximize profitability.

Strong communication and collaboration

Skills to work with cross-functional teams, including marketing, sales, and product teams, to align PPC campaigns with overall business goals.

Knowledge of Amazon marketplace trends

Customer behavior, and competitive landscape to stay ahead of the curve and drive innovation in PPC strategies.

Portfolio

Services

Amazon PPC Specialist

manages and optimizes advertising campaigns on Amazon's advertising platform

Extensive Keyword Research

conducts in-depth research to identify the most relevant and profitable keywords

Amazon Product Research

analyzing the Amazon marketplace to identify profitable product opportunities

Work Experience

ABC Corporation

All Around Amazon VA 2015 - 2022

- Product Listing
- Product Sourcing
- SEO Content Writing
- Merging Product Listing
- Rebuilding Product Listing
- Ticket Creation for Account Issues
- Extensive Keyword Research
- Amazon Advertising Management
- Intensive & Extensive Amazon Reports
- Advertising & Operation
- Image Editing

XYZ Incorporated

Shopify Ecommerce - 2014-2015

- Product Listing and Research

Finding the right balance between bidding on the right keywords and making ads that people want to click on is the key to success with Amazon PPC.”

Personal Qualities

Positive Attitude

Self-motivated, well organized, assertive, highly efficient, and responsible.

Fast Learner

Quick and eager to learn procedures and methods, both written and verbal.

Healthy Relationship

The ability to establish positive relationships with fellow professionals.

Goal Oriented

Skills used an ability to complete assignments and tasks on time with no supervision.

Skilled Worker

Highly energetic and enthusiastic individual, specializing in Amazon PPC.

Time Management

Strong leadership qualities and the ability to manage challenging behavior calmly and effectively.

Skill Set

Helium 10

Keepa

Seller AMP

Merchant Word

Jungle Scout

Amazon Seller and Vendor Central

Product Research and Listing

About Me

I have a deep understanding of the e-commerce platform and the methods that have proven effective for me in the past.

Years of experience improving product listings, managing advertising campaigns, and analyzing data have helped numerous clients achieve their sales goals on Amazon.