Keep up with the latest Amazon PPC features and trends to become an expert in paid search advertising on Amazon.
Why you should hire me?
I have a proven track record of successfully managing and optimizing pay-per-click advertising campaigns on the Amazon platform. I am well-equipped to meet the challenges of this position.
My expertise in conducting thorough keyword research, creating targeted ad campaigns like Sponsored Products automatic targeting, Sponsored Products Manual targeting: Keywords ( exact, phrase, and broad), and product targeting ( ASIN & Category).
Analyzing performance data, optimizing and implementing effective strategies to drive traffic, and increasing sales make me confident I can fill the position.
Analisa A. Pancito
I am a dedicated Amazon PPC Specialist with a solid foundation in managing and optimizing pay-per-click campaigns on Amazon. My focus is on enhancing product visibility and driving conversions through strategic campaign management and data-driven insights.
Amazon PPC Specialist
Address: Philippines, San Pedro, Laguna,
Email : pancitoanalisa@gmail.com
Skype: live:anne_pancito
Professional Goals
Focus on optimizing campaigns for maximum ROI, managing advertising campaigns, and ensuring a high return on investment (ROI).
Expand my knowledge of Amazon's advertising ecosystem, including display ads, video spots, and Sponsored brand efforts, in addition to pay-per-click.
Improve my analytical and reporting skills to excel as a PPC specialist by demonstrating proficiency with data and effectively communicating results to key decision-makers.
Build strong relationships with clients and stakeholders, as establishing strong connections is essential to being a successful Amazon PPC specialist.
Facts About Me
Educational Level
BS Electronics and Communications Engineering
Job Type
Freelancer, Fulltime, Part-time, Business Partnership
Position
Amazon PPC Specialist, Amazon Product Research OA
Desired Salary
8$ - $7
$1,400 - $1,200
$1,400 - $1,200
Industry
Amazon E-commerce US and UK
Hobbies
Cooking and Travel, playing online games
Responsibilities
Keyword Research: Conduct thorough keyword research to identify and target relevant search terms that drive traffic and conversions.
Campaign Management: Develop, launch, and manage PPC campaigns, ensuring they are aligned with business goals and budget constraints.
Utilize analytic tools to gather insights and refine strategies based on performance data.
A/B testing and adjusting marketing approach to continuously improve effectiveness
Ad Copy Creation: Craft compelling ad copy and creative assets to improve ad visibility and click-through rates.
Performance Analysis: Monitor and analyze campaign performance metrics, such as click-through rates (CTR) and return on ad spend (ROAS), to optimize and adjust strategies.
Budget Management: Manage campaign budgets effectively, making bid adjustments and reallocating funds to maximize ROI.
Reporting: Prepare and present detailed reports on campaign performance, insights, and recommendations for improvement.
Ensuring that Amazon PPC campaigns are effective, cost-efficient, and aligned with overall marketing objectives.
KEY SKILLS
Proficient in managing and improving Amazon PPC campaigns, including those for sponsored products, brands, and display advertisements.
Skilled in using Amazon's Advertising Console and Seller Central, as well as other PPC tools, to conduct keyword research, manage bids, target ads, and analyze results.
Competence in examining campaign metrics, and data to identify problem areas and formulate actionable strategies to increase sales, reduce ACoS, and optimize profits.
Ability to effectively communicate and collaborate with members of different departments, including marketing, sales, and product teams, to align PPC campaigns with corporate objectives.
Knowledge of Amazon marketplace trends, customer behavior, and how competitors do business, and to stay ahead of the curve and drive innovation in PPC strategies
EXPERTISE
Expertise in managing and optimizing Amazon PPC campaigns, including sponsored products, sponsored brands, and sponsored display ads
Proficiency in using the Amazon Advertising Console, Seller Central, and third-party PPC tools for conducting keyword research, bid management, ad targeting, and performance analysis
Ability to analyze campaign data and metrics to identify areas for improvement and develop actionable strategies to increase sales, reduce ACoS, and maximize profitability
Strong communication and collaboration skills to work with cross-functional teams, such as marketing, sales, and product teams, to align PPC campaigns with overall business goals
Knowledge of Amazon marketplace trends, customer behavior, and the competitive landscape to stay ahead of the curve and drive innovation in PPC strategies
Portfolio
Services
Amazon PPC Specialist
Manages and optimizes advertising campaigns on Amazon's advertising platform.
Extensive Keyword Research
Conducts in-depth research to identify the most relevant and profitable keywords.
Amazon Product Research
Analyzes the Amazon marketplace to identify profitable product opportunities.
Work Experience
AMAZON PPC JUNIOR SPECIALIST
RC DIGITALS MARKETING ( Jan 2024 - Present)
- Keyword Research: Conduct thorough keyword research to identify and target relevant search terms that drive traffic and conversions.
- Campaign Management: Develop, launch, and manage PPC campaigns, ensuring they are aligned with business goals and budget constraints.
- Utilizing analytic tools to gather insights and refine strategies based on performance data.
- A/B testing and adjusting marketing approach to continuously improve effectiveness.
- Ad Copy Creation: Craft compelling ad copy and creative assets to improve ad visibility and click-through rates.
- Ticket Creation for Account Issues
- Performance Analysis: Monitor and analyze campaign performance metrics, such as click-through rates (CTR) and return on ad spend (ROAS), to optimize and adjust strategies.
- Budget Management: Manage campaign budgets effectively, making bid adjustments and reallocating funds to maximize ROI.
- Reporting: Prepare and present detailed reports on campaign performance, insights, and recommendations for improvement.
- The main goal is to ensure that Amazon PPC campaigns are effective, cost-efficient, and aligned with overall marketing objectives.
- Campaign Management: Develop, launch, and manage PPC campaigns, ensuring they are aligned with business goals and budget constraints.
- Utilizing analytic tools to gather insights and refine strategies based on performance data.
- A/B testing and adjusting marketing approach to continuously improve effectiveness.
- Ad Copy Creation: Craft compelling ad copy and creative assets to improve ad visibility and click-through rates.
- Ticket Creation for Account Issues
- Performance Analysis: Monitor and analyze campaign performance metrics, such as click-through rates (CTR) and return on ad spend (ROAS), to optimize and adjust strategies.
- Budget Management: Manage campaign budgets effectively, making bid adjustments and reallocating funds to maximize ROI.
- Reporting: Prepare and present detailed reports on campaign performance, insights, and recommendations for improvement.
- The main goal is to ensure that Amazon PPC campaigns are effective, cost-efficient, and aligned with overall marketing objectives.
As an Amazon PPC Specialist, I don't just manage campaigns; I craft strategic pathways to success, turning clicks into conversions and maximizing ROI for my clients..”
Personal Qualities
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Positive AttitudeSelf-motivated, assertive, responsible, and efficient
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Fast LearnerQuick and eager to learn procedures and methods.
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Healthy RelationshipAbility to establish positive relationships with fellow professionals.
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Goal OrientedSkills and ability to complete tasks on time with no supervision.
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Skilled WorkerHighly energetic and enthusiastic, specializing in Amazon PPC.
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Time ManagementStrong leadership qualities and ability to manage challenging behavior calmly and effectively.
Skill Set
About Me
I am a dedicated Amazon PPC Specialist with a solid foundation in managing and optimizing pay-per-click campaigns on Amazon.
My focus is on enhancing product visibility and driving conversions through strategic campaign management and data-driven insights.
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